Binance, one of the world's largest cryptocurrency exchanges, is planning to further eternalize its fiat-to-crypto gateways past hiring a sometime TradingView exec.

Iskander Malikov, a old main operating officer at major trading chart analysis service TradingView, has joined Binance as the new managing director of fiat, the exchange announced February. 6.

Former TradingView COO to focus on fiat-to-crypto gateways in Europe and CIS

After serving for over 3 years at TradingView, Malikov will be now focused on fiat-to-crypto channels in regions across Europe and the Republic of Independent States (CIS). The sometime TradingView executive volition primarily work on establishing new gateways as well as extending the existing ones inside Binance's central markets in the regions.

Additionally, Malikov volition exist exploring more methods to simplify fiat-to-crypto and crypto-to-fiat conversions, the announcement notes.

Existing "red tape" is role of the biggest challenges

As reported, TradingView is one of the largest global social networks for retail traders and investors. Founded in 2022, the platform combines major trader tools such as analytics, web-based charting as well equally social features for users to communicate.

Speaking to Cointelegraph, Malikov outlined that his past experience at TradingView would be particularly useful for building upwards new strategic partnerships for Binance:

"TradingView helped me learn how to tackle challenges on a daily footing. [...] My production knowledge, operational and concern evolution skills as well every bit years of executive experience at TradingView would definitely help build new, strategic partnerships."

According to the new Binance's exec, the most challenging part of his new role would be dealing with the existing unwillingness of some European and CIS jurisdictions to adopt the industry, partly due to "red-tape that hinders the procedure." Malikov said:

"The challenge is that not all governments and financial institutions are ready to embrace crypto and even when they are, there is a lot of red-record that hinders the process."

Binance plans to unlock fiat-to-crypto trading for more than than 180 fiat currencies in 2022

Every bit reported, Binance has been actively expanding its fiat gateways to recently list euro trading against six cryptocurrencies including Bitcoin (BTC), Ether (ETH), XRP and Binance Coin (BNB).

The quondam TradingView executive's addition to the Binance team comes in line with the exchange's plans to enable fiat-to-crypto trading for more than 180 fiat currencies. The ambitious plans were announced by Binance CEO Changpeng Zhao on Jan. two.

"I of our fundamental goals for 2022 is to bring crypto to the masses. For this, we aim to enable fiat-to-crypto trading for 180+ fiat currencies," he wrote well-nigh the company's fiat plans for the coming twelve months.